Tasha Carrillo

Director, Marketing Technology Engineering & Data Platforms (Adobe Experience Platform)

Tasha Carrillo is a Director, Marketing Technology Engineering & Data Platforms at Adswerve specializing in customer data architecture and Adobe Experience Platform. With more than 17 years of experience designing enterprise data ecosystems across technology, gaming, and healthcare, she has led end-to-end buildouts of data platforms that power real-time activation, customer intelligence, and personalization at scale. Her expertise spans data governance, identity resolution, profile stitching, and CDP implementation, with deep hands-on experience across Adobe Experience Platform, Customer Journey Analytics, Adobe Journey Optimizer, Snowflake, and a broad range of martech and adtech tools.