Discover the answers to the 10 most common questions agencies have about third-party (3P) cookies.
While marketers contend with adapting their measurement and attribution strategies to prepare for third-party (3P) cookie deprecation, agencies must help their extensive client rosters do it — all concurrently. And they have to set best practices and stay up to date on the latest learnings, technology and timelines. It’s a lot.
Our agency playbook can help, covering:
- Understanding the shift from 3P cookies
- Adapting to change
- Platforms and tools
- Durable solutions for tracking and targeting
- Staying ahead with education, partnerships and planning
- + Pro Tips and more!
Get answers to frequently asked questions we hear from agencies, insights into how to stay ahead of your clients’ needs and guidance specially geared to help you turn the challenges of 3P cookie deprecation into an opportunity for deeper client relationships.
