Brian Anderson

Principal Technical Solutions, Technical Services

Brian Anderson is a Principal Technical Solutions, Technical Services at Adswerve, where he helps clients build and optimize the data infrastructure behind their marketing programs. He works closely with teams on measurement solutions including Google Tag Gateway and enhanced conversions, ensuring data flows are accurate, durable, and ready to support decision-making at scale. Brian's expertise spans server-side tagging, BigQuery, marketing data warehouses, and the application of AI and machine learning in digital marketing.