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Featured resources from Adswerve’s industry experts.
The Future of Digital Marketing Part Three: What’s Next for Digital Marketing Analysis?
On-Demand Webinar: GTM Server Side & GA4
Considering an Ad Server? Here’s Why You Need to Look at Campaign Manager 360.
Getting Started with Google Tag Manager Function Call Variables in App Analytics
New Adswerve Guide: How to Give Consumers the Privacy They Want… and Still Drive Results
Adswerve Wins Google Cloud Specialization Partner of the Year Award for Marketing Analytics
Making the Move to Server-Side GTM Part Two: What Is a Client?
What’s in Search Ads 360’s Secret Sauce? – Part Two: Spreading the Sauce in SA360
New Adswerve Overview Guide: Master the Basics of Google Analytics 4 (GA4) for Web
Using BigQuery & Data Studio? You Should Check out Looker
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“Adswerve took the time to understand the unique challenges we faced during the pandemic, and solve what we thought was going to be unsolvable—digitizing southern hospitality.”
Chief Executive Officer
Twiddy & Company
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Campaign Management and Optimization for Display & Video 360 and Campaign Manager
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Trafficking and Campaign Builds
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Data and Media Audits for Analytics 360
Data Science and BigQuery Services
Augment your staff and transform your digital marketing programs into success stories.
Campaign Setup and Tagging
Campaign Management and Optimization for Display & Video 360, Campaign Manager 360 and Search Ads 360
Campaign and Attribution Reporting Analyses
Amplify your first-party data to improve user experience and deliver the right content at the right time and grow digital marketing revenue.
Data Collection and Reporting
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Audience Creation and Monetization Strategy
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Learn how we combined Google Analytics 360 with BigQuery to improve digital marketing effectiveness for the World Surf League.
REDUCED INFRASTRUCTURE COSTS
INCREASE IN LIVE EVENT VIEWERSHIP
Adswerve helped agency partner Ovative Group develop custom weighted formulas and bid strategies in Search Ads 360 to drive new customer acquisitions for their client.
Adswerve helped publication industry leader Gannett build advanced analytics models to boost revenue and reduce membership churn.
Increased Digital Memberships with Propensity Scoring
Executed Machine Learning Modeling to Reduce Churn
With BigQuery and other Google Cloud Platform solutions, Twiddy & Company can better analyze visitor data to improve how it identifies, connects with and converts potential customers for its vacation rentals.
HIGHER CAMPAIGN REVENUE
SALES CLOSE RATE
Adswerve helps thousands of digital marketers, data analysts and agencies across North America and in all industries achieve remarkable outcomes through successful, data-driven strategies.
“The fan insights we gained using Google Analytics 360 with Google BigQuery during the recent Championship Tour season allowed us to reduce our cost per conversion by more than 50%, which more than doubled the efficiency of our ad spend aimed at driving fan engagement and content viewership.”
VP of Marketing
World Surf League
“In [our speak] you guys are truly BADASS! I love that you and your team go above and beyond... and your talents extend beyond Google Analytics to the Google Cloud Platform.”
Director of Data and Analytics
Outdoor Gear Brand
We're the leading Google Marketing, Analytics and Cloud partner, so you can be confident you'll get the best expertise to help you with your toughest media and analytics challenges.
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