Obsessed with data.
Inspired by people.
Featured resources from Adswerve’s industry experts.
Troubleshooting Server-Side Google Tag Manager: GA4 Hit Routing
Favorite Things: Programmatic Gift Guide Edition
How Advanced Analytics Helped Alaska Airlines Achieve a 30% Increase in ROAS
Embedded Twitch Streaming Video Tracking for Google Analytics with GTM
A Boost for the Holidays: How to Activate Omnichannel Bidding in SA360
The New Google Analytics 360 Is Here (& Other GA4 Updates You Should Know About)
New Adswerve Guide: How to Give Consumers the Privacy They Want… and Still Drive Results
Using an Analytics Helper Class With Firebase and Google Analytics
Unnest Your BigQuery Google Analytics 4 Data With Adswerve’s New Open-Source Tool
Webinars & Video
On-Demand Webinar: GTM Server Side & GA4
As the leading Google Marketing, Analytics and Cloud partner, we work with agencies, analysts, marketers and publishers at all levels to unlock the full breadth of the Google Marketing Platform and Google Cloud. No matter if you’re in the C-Suite or in the trenches, we can help you humanize data and guide you to remarkable outcomes.
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“Adswerve took the time to understand the unique challenges we faced during the pandemic, and solve what we thought was going to be unsolvable—digitizing southern hospitality.”
Chief Executive Officer
Twiddy & Company
“Adswerve provided immense help to our Connection Strategy group on behalf of our client Andersen Windows. Their adeptness and knowledge of the programmatic landscape allowed our agency to spend more time and energy on the client’s key strategic challenges.”
Associate Director of Connection Strategy
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Trafficking and Campaign Builds
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Data and Media Audits for Analytics 360
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Campaign Management and Optimization for Display & Video 360, Campaign Manager 360 and Search Ads 360
Campaign and Attribution Reporting Analyses
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Data Collection and Reporting
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Audience Creation and Monetization Strategy
Our success—and yours—depends on relationships: ours and the ones we build between you and your customers. So we think they’re a pretty big deal. You could even say relationships are our business. Take a look.
Adswerve helped publication industry leader Gannett build advanced analytics models to boost revenue and reduce membership churn.
Increased Digital Memberships with Propensity Scoring
Executed Machine Learning Modeling to Reduce Churn
With BigQuery and other Google Cloud Platform solutions, Twiddy & Company can better analyze visitor data to improve how it identifies, connects with and converts potential customers for its vacation rentals.
HIGHER CAMPAIGN REVENUE
SALES CLOSE RATE
Adswerve helped agency partner Ovative Group develop custom weighted formulas and bid strategies in Search Ads 360 to drive new customer acquisitions for their client.
Learn how we combined Google Analytics 360 with BigQuery to improve digital marketing effectiveness for the World Surf League.
REDUCED INFRASTRUCTURE COSTS
INCREASE IN LIVE EVENT VIEWERSHIP
Adswerve helps thousands of digital marketers, data analysts and agencies across North America and in all industries achieve remarkable outcomes through successful, data-driven strategies.
“The fan insights we gained using Google Analytics 360 with Google BigQuery during the recent Championship Tour season allowed us to reduce our cost per conversion by more than 50%, which more than doubled the efficiency of our ad spend aimed at driving fan engagement and content viewership.”
VP of Marketing
World Surf League
“In [our speak] you guys are truly BADASS! I love that you and your team go above and beyond... and your talents extend beyond Google Analytics to the Google Cloud Platform.”
Director of Data and Analytics
Outdoor Gear Brand
We're the leading Google Marketing, Analytics and Cloud partner, so you can be confident you'll get the best expertise to help you with your toughest media and analytics challenges.
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