Dive into: Personalization & Experimentation Excellence with Recommendations & AI. This recently recorded webinar features a collaboration between Adswerve, Adobe, and Red Hat, revealing how leading brands are transforming personalization and experimentation strategies by moving beyond manual A/B testing. Learn how to implement AI-driven recommendations, optimize key touchpoints and drive measurable revenue impact, all while streamlining your program optimization.
Brian Hawkins, a marketing technology expert with nearly two decades of experience, has helped hundreds of organizations master testing and personalization. A former Senior Partner at Analytics Demystified and an early member of Offermatica (now Adobe Target), Brian is a recognized leader in architecting scalable optimization programs that drive client success.