The Future of Google Analytics Is Here
ALL-NEW GOOGLE ANALYTICS FEATURES AND UPDATES
Google Analytics 4 (GA4) is here! While this latest iteration of Google Analytics is under development with new features planned, it includes the capabilities we’ve wanted—and needed—over the last few years.
GA4 offers marketers the flexibility and agility to gain more insights, better activate their data and make an even greater impact on their organizations’ business goals—all in a way that protects user privacy.
We’ve created some helpful resources to help you learn more about what’s possible with GA4, how and when to begin implementing it, what’s yet to come and more. Take a look.
Master the Basics of GA4 for Web
Our overview guide covers 10 GA4 web capabilities and updates that will transform your workflows and improve your campaigns. Plus, it offers tips for how and when to begin using GA4.Read the Ebook
New Conversion and Events Features
Watch this on-demand webinar to get our expert advice and opinions on GA4's new and improved conversion and event features.
Case Study: Making the Move to Google
Read how Adswerve helped Condé Nast switch from Adobe Analytics to the enterprise version of Google Analytics, significantly reducing both platform and operational costs.Read the Case Study
Everything You Need to Know About GA4
Ready to explore GA4? Check out advice from our experts so you know exactly how to use the features and capabilities that matter most.