Adobe Customer Journey Analytics B2B Edition (Recorded Version)
Customer Journey Analytics B2B Edition is not just another analytics tool—it’s a game-changer. It delivers a single, actionable view across accounts, opportunities, and stakeholders—helping you unlock revenue-driving insights faster than ever before.
This recorded session unveils the newly launched Customer Journey Analytics B2B Edition—purpose-built to solve the unique challenges of modern B2B buying journeys.
What You’ll Learn:
- Connect the Dots Across Data Sources: Unify CRM, digital, and event data to build a complete journey—from first touch to closed deal.
- Understand Buying Group Dynamics: Gain visibility into multi-stakeholder behavior and influence your next best actions.
- Explore Opportunity Journeys: Identify drop-off points, optimize touchpoints, and accelerate your pipeline velocity.
- Pinpoint High-Impact Tactics: See which marketing efforts shorten the sales cycle and drive time-to-revenue.
Speakers:
- Charles Farina, VP Digital Strategy, Adswerve
- Marijka Engel, Principal Product Manager Analytics, Adobe
- Ashok Gorrepati, Sr. Product Manager Analytics, Adobe
Don't delay, watch now!