Introducing Adswerve’s Google Marketing Platform Fundamentals Training

We admit it. We love Google. And we have a long history of being a Google partner so our teams know all the ins and outs of Google’s products. We share that knowledge with our clients through training sessions, webinars, online resources and more. And now, we’re happy to announce our newest training program, Google Marketing Platform (GMP) Fundamentals.

Check out our two-minute video for a quick overview of GMP Fundamentals. 

GMP Fundamentals is a library of more than 40 (and growing) on-demand training videos that cover GMP tools spanning media and analytics. The modules range from short, three-to-five minute mini lessons to full, hour-long recordings of our most popular training sessions. 

It’s the perfect program for onboarding a new team member who isn’t yet an expert in GMP tools like Search Ads 360, Display & Video 360, Campaign Manager 360, Google Analytics360, Google Tag Manager and Data Studio. Or simply for a refresher about some of the key properties and functions that can help improve your campaigns.

The videos are available to watch now in our client portal, Adswerve Connect. You can filter by keyword, platform or difficulty level to find content about everything you need to know to have a foundational understanding of the GMP.

We’ll continue to add videos over time, but if you’re an Adswerve client, please log in and take a look. We hope you love the new GMP Fundamentals program. If you have any questions, don’t hesitate to reach out. We’re here and ready to help.