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A couple years ago the folks at Omega Digital Media and GA Experts collaborated on a filter to combine the actual search term (say, "size 12 men's running shoes") with the bidded term (say, "mens running shoes"). I was replying to a post on the Google Analytics Help Forum...
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Lead Scoring: The Holy Grail of Marketing Analytics
Many marketers I've talked to have a long-held desire to score leads in their CRM based on behavorial website usage data. Yes, it is a concept wrought with privacy implications that have merit and must be considered, but presuming you've created a good...
Blog Post
Editor's note: Google ceased new development for the Urchin Software product line and ended purchases or upgrades on March 28th, 2012. Read more about Urchin’s retirement here.
I've seen this issue come up several times lately as customers migrate their Urchin Software from version 5 to version 6. There is a process and set of tools provided...
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