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Blog Post
Each new year causes me to stop and wonder what will come next. Looking back, 2013 was a great year for us. I had the chance to work on amazing projects with a great team for incredible clients. We hosted three BEST Practices conferences, each of which gave us...
Blog Post
On the Seventh Day of Data my true love gave to me. . . Seven Tags A’Firing
6 Golden Goose Eggs
5 UTMs
4 Advanced Segments
3 French Fans (Viewed in GA Real Time)
2 Profile Settings
And an Unsampled GA Data Set
I get real fired up when I think about all the possibilities we have...
Blog Post
On the Sixth Day of Data, my true love gave to me...
Blog Post
On the Fifth Day of Data my true love gave to me . . . 5 UTM’s!
4 Advanced Segments
3 French Fans (Viewed in GA Real Time)
2 Profile Settings
And an Unsampled GA Data Set
If you want to know how your marketing efforts influence conversion on your site you absolutely need to...
Blog Post
The 12 Days of Data
Partridges and leaping lords are great, but around here, we prefer data. So welcome to the 12 Days of Data!
On the second day of data my true love sent to me . . . 2 Profile Settings
On the first day of data my true love...
Blog Post
As the time for stretchy pants and family feasting approaches, we wanted to take a moment to say thank you to the clients, friends, team members, vendors, partners, conference participants and everyone else that has made this year great.
Thank you. We are deeply grateful for the following:
Conversations:...
Blog Post
Our team often cruises the Google Analytics Support Forums to answer the burning questions of GA users far and wide. Our From the Forum posts highlight some of those questions and answers in an effort to continually spread BEST Practices. Have a burning question? Add it to the comments below...
Blog Post
If you’ll indulge me for a moment, I’d like to let my inner-analytics-geek out for some fresh air. And I think this is the appropriate forum for it.
If you look at your weekly Google Analytics traffic, you’ll see something like this:
To pinpoint a specific day, you will have...
Blog Post
Direct traffic may feel like an indicator that many people really like you, but don’t be fooled. “Direct Traffic” is a bit of a misnomer and does not always indicate people who came directly to your site. Knowing the true meaning of these numbers is key to understanding your analytics...
Blog Post
Advanced Segments are hands-down one of the most powerful features in Google Analytics. But, if you use GA in a collaborative environment (i.e. you're not stuck in a cave or under a rock somewhere) and you need to share segments, you'll know that's a hard thing to do. Even more,...
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