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Blog Post
The Google Performance Summit marks an exciting moment for search, ads, and analytics. The evolution of Google's products are making it easier than ever to reach the right audience, in the right place, at the right moment.
With the release of Google’s new Data Studio 360, we now have a tool for data...
Blog Post
Wouldn’t it be nice to engage with users at any time? What if collecting emails didn’t cost you any time? Are you looking for ways to better engage with your mobile app users?
If you have had any of these thoughts, read on! Push notifications are a great tool for accomplishing...
Blog Post
Remember the good old days when you got Google certified and convinced the boss to pull the trigger on implementing GA? You were so convinced that within a few short months you’d whip the company site into shape, business would boom, and the CEO would be throwing a company wide parade...
Blog Post
Let’s say you’ve invented a world changing widget that you plan to sell online. The problem is, you’ve just discovered there’s a Sam’s Widget Barn down the street. Your daydream of rolling around on a six-inch mattress of cash is now officially threatened. Now what? First, slow down. You’re going...
Blog Post
At this week's Google Analytics Summit 2014, Google announced its new Enhanced Ecommerce features for the Universal Analytics platform. Here are answers to some top questions about the feature.
MORE ECOMMERCE RESOURCES:
Download our solution brief PDF on Google Analytics Enhanced Ecommerce features.
Or watch our 30-minute webinar on Google Analytics Enhanced Ecommerce.
How...
Blog Post
In a recent article on Mashable it states that 17.4% of all web traffic now comes from mobile phones. Looking through many of our clients data I can anecdotally confirm this. For Web Analysts this metric is very important to keep track of. Many websites today still do not have a...
Blog Post
It’s Friday, and as various ‘90s rap songs continuously circle my brain, I’ve found that there are some universal truths about digital analytics disguised in the lyrics. Let’s take a journey back in time to these unknowingly forward-thinking rapper/analysts.
Vanilla Ice
How often have you found yourself knee-deep in the data and...
Blog Post
In honor of the late, great Dr. Seuss' birthday, an analytics-themed ditty:
Oh!
The analytics you could know
Custom Dimensions and reports that will show
Visits, visitors and bounce rate galore
Conversion rates and multi-channel funnels
So much data that you will need to build a tunnel
to a Big Query
And queries you will make
And...
Blog Post
On the Sixth Day of Data, my true love gave to me...
Blog Post
On the Fourth day of Data my true love gave to me...
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