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Blog Post
Historically, the only way for Google Analytics users to access and export raw data from GA was through the enterprise version, GA360. However, with the introduction of Google Analytics 4 (GA4), this helpful feature is now available to everyone using GA4 at no additional cost. With the update, we're also...
Blog Post
Adswerve Head of Innovation Charles Farina is back at it with a new webinar about the recently released Google Analytics 4 (GA4). Previously dubbed App + Web, GA4 offers several key updates, including using a new event-driven model for tracking across your web and app properties and an entirely redesigned...
Blog Post
Google recently launched its latest version of Google Analytics. Register here for a webinar, "What's New with Google Analytics 4," on Nov 11th at 11:00 a.m. MDT, where Adswerve Head of Innovation Charles Farina will unpack the latest updates, demo powerful new features and provide a quick-start implementation guide to...
Blog Post
Google recently announced that Google Analytics (GA) is getting its most significant update ever with the release of Google Analytics 4 properties. In 2015, Apple released tvOS, and Adswerve was the first to provide an open library for the Universal Analytics version of Google Analytics. With the release of the...
Blog Post
Last week, Google announced that Google Analytics 4 properties are the future of Google Analytics. In this post, we will showcase the new updates, review previous announcements and provide recommendations for how and when to get started.
Introducing Google Analytics 4 Properties
The biggest announcement is the new name for App +...
Blog Post
Google recently posted a blog with announcements about what to expect in the newly released Analytics 360, the latest enterprise version for the new Google Analytics (GA4). Check out the article for all the details, and in the meantime, here are a few updates I’m excited about:
The new GA360’s custom...
Blog Post
Earlier this month Google Analytics announced version 4 of their Reporting API. While version 3 of the API is still supported, all new development and features will be geared towards improving the newest version.
The API v4 features exciting new features, which will bring some of the functionalities that have only been...
Blog Post
This is a LIVE BLOG from the 2014 Google Analytics Summit - you can follow all past and present posts about Google Analytics Summits on our GA Summit specific page.
Live Updates from the Google Analytics Summit 2014 in San Francisco
The Google Analytics Summit is an annual event for Google Analytics...
Blog Post
Google recently announced a Search Console data export to BigQuery called the bulk data export. Previously exporting data from search ads was only possible via an API (or a service on top of it). This simplifies the lift to get access to the raw data powering the Search Console dashboard...
Blog Post
Welcome to the second article in our Google Analytics 4 (GA4) BigQuery tips series. In the previous article, we discussed higher-level metrics such as users and sessions and linked to details about the GA4 schema and its relation to the old export.
The GA4 export to BigQuery includes three fields with repeated...
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