Ready to dig into all the latest Google Analytics 4 (GA4) news? Check out our recent webinar, Google Analytics 4 – What’s New in 2022, now available on-demand. Adswerve Head of Innovation (and resident Google Analytics 4 expert) Charles Farina covers all the latest GA4 updates and previews including:
- The new Google Optimize integration, which now includes GA audiences
- The new Display & Video 360 connector in the free version
- Planned updates like consent and behavioral modeling
- Sub-properties for 360 & more.
Plus, see demos on how you can take advantage of changes like:
- The ability to change the default attribution models
- Improved conversion modeling
- Predictive updates
- Search Console integration
- Enterprise (360) features
Watch now on-demand!
Google Analytics 4 – What’s New in 2022
with Charles Farina