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Wondering how upcoming privacy changes will impact connected TV (CTV) and streaming ads? Adswerve Sr. Programmatic Media Consultant Mary Kotara recently sat down with Practical Ecommerce to discuss what’s next.
How internet protocol (IP) address availability may change
Moving forward without IP addresses for targeting and attribution
Read the article, watch the conversation and stay tuned for Mary’s upcoming blog post, which will dive even deeper into IP addresses and CTV. Questions? Feel free to contact us.