Adswerve team members Natasha Salinas and Brent Ramos, along with select digital marketing experts from Google, recently held a webinar, “3 Ways to Grow Your Business with an Ad Server.” Together, they shared how an ad server like Campaign Manager offers agnostic tracking, transparency, efficiency, reporting and attribution that can take marketing programs to the next level.
If you missed it, you’re in luck! We recorded it so that anyone can listen to the experts unpack display tactics, ad serving strategies and features that can transform your marketing. We also made the presentation slides available to view.
Watch the 45-minute session and you’ll learn about:
- Display advertising: The top digital tactics you need at the top of the marketing funnel
- The power of an ad server: What it is, how it works and how it will set you apart from your competition
- Tracking and attribution: How an ad server gives you more transparency by aligning channels like YouTube and Search — and provides a better picture of the path to conversion