Blog Post
We admit it. We love Google. And we have a long history of being a Google partner so our teams know all the ins and outs of Google’s products. We share that knowledge with our clients through training sessions, webinars, online resources and more. And now, we’re happy to announce...
Blog Post
Ecommerce businesses often turn to Google Analytics to provide accurate and actionable data around product sales and user behavior. However, you don't need to be an ecommerce business to analyze your particular product's performance.
Understanding the type of content users want to watch, read, or interact with is vital to the...
Press Release Post
DENVER--(BUSINESS WIRE)--Adswerve, a leading Google Marketing Partner and Platform Provider, today announced that it has achieved the Marketing Analytics Specialization in the Google Cloud Partner Program. The news comes on the heels of Analytics Pros, a company acquired by Adswerve in 2018, achieving the Data Analytics Partner Specialization in the...
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Let's get clear
about the Cloud
Google Cloud Consulting Services
We’re the first to have the distinction of being both a Premier Google Cloud and Google Marketing partner and platform provider. We’ve implemented the Google Cloud Platform for more than 200 companies in the last two years, integrating it - along with BigQuery...
Blog Post
As the new year is officially upon us, I can’t help but reflect — for just a moment — on 2018. What an exciting year for the digital marketing space, and especially for AdSwerve. June was a huge month, as Google announced it was consolidating the DoubleClick Digital Marketing and...
Blog Post
An Adswerve collaborative blog from:Mary Kotara & Brittany Medina
The phrase “Connected TV” and abbreviation “OTT” draws different emotions from media buyers. Some are nervous, frustrated and confused while others are excited, confident and understanding. If you are in that first group or are just continually interested in the state of...
Blog Post
Is your organization using the latest cloud technology to reach your marketing objectives? We’ve helped hundreds of clients use Google Cloud to tap into their data in new ways, improving their digital media campaigns and overall marketing strategies. And we can help you, too.
We’ll work with you to create an...
Blog Post
Google’s Display & Video 360 (DV360) offers a comprehensive set of targeting opportunities, including Google’s owned data for audiences, auction packages and third-party consumer data and publisher deals. Deciding which targeting tactics are most impactful can be overwhelming. Here are some we recommend, in priority order:
First-Party Opportunities for Targeting or...
Blog Post
If you follow our blog closely, you’ll know that we’re all about the new Google Analytics 4 (GA4). We can’t help it—it’s exciting! This week our head of innovation, Charles Farina, hosted a GA4 webinar covering new features and updates we think you’ll love.
If you missed it, you’re in luck;...
Blog Post
US retail eCommerce sales are expected to jump 35.8% to $190.47 billion, which is about 18% of all retail sales. We’re here to help you with actionable targeting ideas to put you right in the action while audiences are spending that money online. Check out the 5 holiday buying ideas...
